Autumn brings new challenges for your skin – dryness, chilly air, and temperature changes can take you by surprise. Check out our tips in the article and learn how to keep your skin healthy all season long!
The 2026 K-beauty trends are built around holistic well-being, biotechnology, and personalized beauty. In skincare, the focus is on prevention, sensoriality, and longevity thinking; in makeup, relaxed self-expression and skincare benefits; and in haircare, scalp health and glass hair aesthetics. Korean cosmetics continue to lead globally, combining technology, science, and aesthetics in a way that meets consumers' growing expectations – read the article where we compile the 12 biggest trends for 2026!
If you are new to Korean makeup and are wondering "what is cushion foundation?", read our easy guide here. Learn how this innovative, nourishing product can revolutionize your makeup routine with tips and products from our extensive K-beauty selection.
Gradient Lips and Cherry Lips are two of the hottest lip trends in the K-beauty world. One creates a romantic, natural look, while the other adds fullness to the lips. Learn how to achieve both styles at home and which products help you get the perfect result!
Espoir is one of Korea's most loved makeup brands. Popular with K-pop idols like Winter (Aespa) – the perfect combination of quality, glow and durability.
Do you know what your color season is? Are you spring, summer, autumn or winter? How do you find makeup that matches your shades? Let's take a moment to familiarize ourselves with the colors and shades that make you shine!
What are the best products for creating a natural glowing K-beauty makeup? How to create a smooth, smooth and beautiful, but still natural makeup base?